Doing business is so much more efficient if you remove any impediments for your customers. With Zmags tools for eCommerce, you can shorten the path from inspiration to check out in multiple ways.

Add shopping basket links

eCommerce includes fully integrated web-shop integration. By adding shopping basket links to products in your catalog that can be acquired online, you turn your collateral into a live shopping experience. Readers can add multiple items to the list, which is directly transferred to your online shop when readers proceed to check out. Shopping online has never been easier.

How your catalog becomes your sales portal

For more advanced shop integrations, Zmags eCommerce supplies you with tools to automatically add customizable links on top of all product codes in collateral pieces such as product catalogs. This sophisticated technique can add hundreds of links within a few minutes, turning your catalog into a user-friendly sales portal.

Track conversion rates

To track the performance of your eCommerce activities, Zmags offers different ways for you to measure conversion rates. One of the simplest ways is to collect sales data in your existing conversion tracking system by setting up seamless analytics integration to Google Analytics or Omniture.

With eCommerce you can

• Attract more potential customers to your online shop.
• Engage prospects at the very second they are inspired to buy.
• Offer a shopping basket in your collateral for easy online shopping.
• Measure conversion rates in either your own tracking system.