Bill Belichick, Tom Brady, and Wes Welker are all likely battling the demons of regret after the Patriots’ loss to the Giants in Sunday’s Super Bowl; but is Ford’s CMO also second guessing himself, as reported the morning after the Big Game? In a press interview, Ford’s Marketing chief Jim Farley stated: “My biggest regret [...]
NRF flew by in a flash, but if you were there you may have spotted some of our people canvassing the exhibit hall with an iPad-based retailer survey. “Retail’s BIG Show” provided a unique opportunity to collect some insight from attendees about their priorities and plans for 2012. We caught up with 740 of those [...]
This week was a big week for tablet news, with an abundance of research published in both the US and UK reinforcing retailers need to focus on tablets in 2012. The Internet Advertising Bureau UK found that 72% of tablet owners make purchases on a weekly basis. A recent National Retail Federation survey showed that [...]
The holiday season may be history, but its stats are still rolling in. Data from the Pew Research Center shows tablet ownership of U.S. adults surveyed nearly doubled from 10 percent before Christmas to 19 percent in January of 2012. It’s no surprise then to hear that retail revenue driven by tablet shopping is expected [...]
For many brands, Facebook has become a key marketing tool. It’s not unusual for thousands, or even millions, of people to “like” a brand’s Facebook page. Generating likes, shares and comments certainly help reinforce brand preference via social media. But too many brands are stopping there, treating their Facebook pages as little more than extended [...]
Coming off of a record holiday season, the retail world is invigorated once again as we gathered for the National Retail Foundation’s BIG show earlier this week.The reception of our Connected Consumer survey, as well as flash mob, exceeded our expectations. Engagement was definitely an overarching theme to the show this year, as retailers innovate [...]
Do you consider yourself a connected consumer? Is your laptop next to your tablet and smartphone on your couch or nightstand? Maybe you have a go-to device forbrowsing and shopping? Today we published a new report that reveals that consumers don’t turn to mobile apps for shopping, but do havedevice preferences when shopping different retail [...]
We are delighted that two Zmags customers have been named recipients of prestigious industry awards. We’d like to first congratulate Sears on being named 2011 Mobile Retailer of the Year, by Mobile Commerce Daily. This award is considered the highest accolade in mobile commerce and retail, and is well deserved by Sears who has shown innovation across all fronts. Zmags is very proud to be the platform of choice for their
Despite the record Thanksgiving holiday weekend, according to NRF holiday shoppers have only just begun their shopping this season. In the coming week online commerce is expected to explode compared to last year.
This past weekend, Vogue Magazine, the 120-year old bible of fashion brought its archives online. Now all 400,000 images from every issue – complete with gorgeous models and exquisite fashions – can be accessed, for a price.
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