This week was a big week for tablet news, with an abundance of research published in both the US and UK reinforcing retailers need to focus on tablets in 2012. The Internet Advertising Bureau UK found that 72% of tablet owners make purchases on a weekly basis. A recent National Retail Federation survey showed that [...]
The holiday season may be history, but its stats are still rolling in. Data from the Pew Research Center shows tablet ownership of U.S. adults surveyed nearly doubled from 10 percent before Christmas to 19 percent in January of 2012. It’s no surprise then to hear that retail revenue driven by tablet shopping is expected [...]
For many brands, Facebook has become a key marketing tool. It’s not unusual for thousands, or even millions, of people to  “like” a brand’s Facebook page. Generating likes, shares and comments certainly help reinforce brand preference via social media. But too many brands are stopping there, treating their Facebook pages as little more than extended [...]
Coming off of a record holiday season, the retail world is invigorated once again as we gathered for the National Retail Foundation’s BIG show earlier this week.The reception of our Connected Consumer survey, as well as flash mob, exceeded our expectations. Engagement was definitely an overarching theme to the show this year, as retailers innovate [...]
Do you consider yourself a connected consumer? Is your laptop next to your tablet and smartphone on your couch or nightstand? Maybe you have a go-to device forbrowsing and shopping? Today we published a new report that reveals that consumers don’t turn to mobile apps for shopping, but do havedevice preferences when shopping different retail [...]
We are delighted that two Zmags customers have been named recipients of prestigious industry awards. We’d like to first congratulate Sears on being named 2011 Mobile Retailer of the Year, by Mobile Commerce Daily. This award is considered the highest accolade in mobile commerce and retail, and is well deserved by Sears who has shown innovation across all fronts. Zmags is very proud to be the platform of choice for their
Despite the record Thanksgiving holiday weekend, according to NRF holiday shoppers have only just begun their shopping this season. In the coming week online commerce is expected to explode compared to last year.
This past weekend, Vogue Magazine, the 120-year old bible of fashion brought its archives online. Now all 400,000 images from every issue – complete with gorgeous models and exquisite fashions – can be accessed, for a price.
In the last few weeks we’ve seen a rush of data proclaiming consumers’ adoption of tablets. Those who don’t have them yet have put them high on their holiday wish lists. And those lucky boys and girls who already do own a tablet are now finding that shopping on it is as much a part of their holiday preparations as finding the perfect tree.
We invite you now to take a much closer look at this year’s holiday tablet shopper.
The holiday shopping season has officially kicked off, with Black Friday and Cyber Monday far exceeding expectations this year. The big stories this week were the big results for retailers, with the NRF reporting the average holiday shopper spent $398.62 both online and offline this Black Friday weekend, up from $365.34 last year. According to comScore Inc., Cyber Monday online sales showed an increase of 22 percent over 2010, reaching $1.25 billion on and making it the largest online shopping day in history.
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